Rize To Shine

Brand Presence Update
Rize To Shine Case Study | Digital Marketing Services | Bespoke Marketing Solutions | Bournemouth, Dorset

Brief

Rize To Shine work with skilled, Fair Trade artisans in India. Producing hand made, sustainable and ethical jewellery.

We were approached by the team in the lead up to the launch of their new collection. The team at Rize wanted a fresh approach to their website design, UX and content strategy for social media. As a bespoke jewellery brand, known for its unique and high-quality designs; Their goal was to refresh their digital presence with a modern website design, an improved user experience (UX), and a strategic social media content plan that aligned with their brand’s identity.  Rize needed a digital strategy that reflected its craftsmanship, exclusivity, and attention to detail. The challenge was to create an online experience that not only showcased their products beautifully but also resonated with their target audience.

Approach

We came up with ideas to refine the website structure and UX in the lead up to the launch of their second collection. Our goal was to refresh the homepage experience, promote the new collection, create a clear data collection strategy and put in place some basic SEO practices. Every design element, from typography to colour schemes, was carefully curated to reflect Rize’s identity, ensuring brand consistency and maintaining their visual identity

Rize To Shine Case Study | Digital Marketing Services | Bespoke Marketing Solutions | Bournemouth, Dorset
Rize To Shine Case Study | Digital Marketing Services | Bespoke Marketing Solutions | Bournemouth, Dorset

Solution

Built in Shopify. We managed technical updates, content updates, data collection and conversions. Whilst also maintaining all Google Profiles for SEO and Analytics. 

Website Redesign & UX Enhancements

  • We crafted a sleek, visually engaging website that complemented Rize’s brand aesthetics while ensuring smooth navigation.
  • Our UX improvements focused on making the shopping experience seamless, from product discovery to checkout.
  • We optimized the site for mobile users, ensuring a flawless experience across all devices.

Content Strategy for Social Media

  • We developed a content plan that emphasised Rize’s bespoke nature, telling the story behind each piece through high-quality visuals, behind-the-scenes content, and customer testimonials.
  • A blend of lifestyle photography, product showcases, and brand storytelling helped create a compelling narrative.
  • We implemented a strategic posting schedule to maximise engagement and visibility during the collection launch

 

Services used

We’ve chosen all-natural methods to respect and preserve the qualities of the original plant

100%

Website

100%

SEO

100%

Google

75%

Content Creation

Results

Our collaboration with Rize delivered outstanding results, elevating their brand visibility and driving real business impact. The refreshed website and strategic content approach led to a significant boost in web traffic, with more visitors engaging with the brand than ever before thus increasing online visibility. Our tailored content strategy resulted in a substantial increase in reach and engagement across Rize’s social media platforms, attracting a wider audience and strengthening their online community.

The newly launched jewellery collection was a resounding success, selling out within days of release, proving the power of a strong digital presence and a well-executed marketing strategy. By combining cutting-edge design, a seamless user experience, and a compelling content strategy, we helped Rize achieve a highly successful launch, setting the stage for continued growth and brand loyalty.

 

Rize To Shine Case Study | Digital Marketing Services | Bespoke Marketing Solutions | Bournemouth, Dorset

“Bespoke Marketing Solutions are very knowledgeable and professional. They are also friendly and personable, which is a winning combination when you are looking for the best marketing company to help you and your business fly!”

JANE REDDYHOFF, OWNER