Sustudio

Website Development
SuStudio Case Study | Digital Marketing Services | Bespoke Marketing Solutions | Bournemouth, Dorset

Brief

Sustudio is a conscious wellbeing space in Canford Cliffs offering Yoga, Pilates, Reformer Pilates, Barre, HIIT and more.

The studio was specifically created so that people from all walks of life could access the best teachers in an inspiring environment. 

We were tasked with making some key UX and updates to their Shopify website; Including new content, new events and classes. Our goal was to increase membership, loyalty and awareness of this fabulous business in Sandbanks. Whilst also working on increasing their SEO and boosting their businesses visibility online.

Approach

We collaborated closely with the SuStudio team to understand their goals and aesthetic preferences. Understanding the studio’s mission to make high-quality teaching accessible to all, we focused on enhancing the online experience to reflect its welcoming and inspiring atmosphere. Our approach prioritised seamless user experience (UX) improvements, engaging content updates, and a targeted SEO strategy to drive visibility and membership growth. By refining the Shopify website, we aimed to create a more intuitive, engaging, and informative platform that encouraged both new and returning visitors to explore classes and events effortlessly.

 

SuStudio Case Study | Digital Marketing Services | Bespoke Marketing Solutions | Bournemouth, Dorset
SuStudio Case Study | Digital Marketing Services | Bespoke Marketing Solutions | Bournemouth, Dorset

Solution

To achieve this, we implemented key UX improvements on the Shopify website, ensuring smoother navigation and a more user-friendly booking system. New content was developed to highlight upcoming events and classes, providing visitors with clear, engaging information to encourage participation. Alongside this, we introduced an SEO strategy designed to enhance search visibility, making it easier for potential members to discover the studio online. By integrating these updates, we not only improved the overall functionality of the website but also reinforced the studio’s brand identity, ensuring it resonated with its audience in Sandbanks and beyond.

Services used

We’ve chosen all-natural methods to respect and preserve the qualities of the original plant

100%

Website Design

100%

Website Development

75%

Content Creation

100%

SEO

Results

The website updates led to an improved user experience, making it easier for visitors to explore and book classes. Membership sign-ups increased, driven by clearer class descriptions, engaging content, and a streamlined booking process. The SEO enhancements boosted the studio’s search rankings, leading to a notable rise in organic traffic and greater visibility in the local area. As a result, the business saw stronger engagement, higher retention rates, and increased awareness within the community, solidifying its reputation as a go-to destination for high-quality teaching in an inspiring environment.

“I use Sian at Bespoke for several different clients. She delivers every time. She is clear and accurate with everything. She just gets what we want and delivers”

CHLOE MILES, BRAND SPECIALIST